Insider Transactions

Date Filer Filing Type Shares Traded Price Total Held
05/15/18
EVP/Chief Marketing Officer
Form 4 Bona fide gift 3,000 $93.02 76,937
11/12/15
EVP/Chief Marketing Officer
Form 4 Bona fide gift 1,000 $78.47 89,547
11/12/15
EVP/Chief Marketing Officer
Form 4/A Bona fide gift 1,000 $86.25 89,547
12/31/14
EVP/Chief Marketing Officer
Form 5 Bona fide gift 1,000 $47.54 85,597
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $26.87 84,037
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $47.50 14,880
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $38.40 82,937
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 800 $19.60 15,980
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $38.40 13,780
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $47.50 81,837
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $26.87 12,680
05/08/18
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 800 $19.60 80,737
05/05/16
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,500 $19.60 18,710
05/05/16
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,500 $19.60 95,857
05/05/16
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,930 $11.59 16,780
05/05/16
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,930 $11.59 97,787
05/05/16
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 4,430 $90.91 93,357
06/18/15
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 600 $15.53 22,145
06/18/15
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 600 $15.53 90,547
08/12/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 600 $16.83 91,147
08/12/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,500 $11.59 20,045
08/12/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,725 $6.22 94,372
08/12/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 600 $16.83 21,545
08/12/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,500 $11.59 92,647
08/12/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,725 $6.22 18,320
08/12/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 3,825 $75.49 90,547
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $6.22 19,080
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 475 $12.50 88,572
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $15.53 19,580
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $16.83 18,580
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $6.22 87,597
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 475 $12.50 18,105
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $15.53 87,097
08/07/14
EVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $16.83 88,097
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $16.83 89,297
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $12.50 88,197
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 600 $26.87 93,547
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 500 $12.50 27,630
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,200 $19.60 22,880
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,000 $11.59 24,080
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,200 $19.60 92,947
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $15.66 28,130
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,000 $11.59 91,747
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 450 $38.40 26,080
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 600 $26.87 22,280
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 450 $38.40 89,747
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,200 $6.22 20,080
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $15.66 87,697
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 2,200 $6.22 95,747
05/05/14
SVP/Chief Marketing Officer
Form 4 Exercise or conversion of derivative security exempted pursuant to Rule 16b-3 1,100 $16.83 26,530
03/05/19
EVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 2,792 $97.80 70,929
02/14/18
EVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 3,082 $81.14 82,577
02/15/17
EVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 2,618 $73.54 93,375
02/22/16
EVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 2,890 $85.99 21,210
02/22/16
EVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 3,810 -- 93,357
02/18/15
EVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 4,350 -- 89,947
02/18/15
EVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 3,140 $65.45 21,245
02/19/14
SVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 3,350 $47.50 29,230
02/19/14
SVP/Chief Marketing Officer
Form 4 Grant, award or other acquisition pursuant to Rule 16b-3(d) 4,600 $47.50 86,597
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- 81,997
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
08/29/13
SVP/Chief Marketing Officer
Form 3 Initial Statement of Beneficial Ownership of Securities -- -- --
06/11/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $108.53 67,849
06/11/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $109.21 67,409
05/23/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $106.87 68,289
05/23/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $106.83 68,729
04/15/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $101.52 69,609
04/15/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $100.16 69,169
03/20/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $98.81 70,489
03/20/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $100.46 70,049
02/13/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $99.24 68,577
02/13/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $99.01 68,137
01/16/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $91.44 69,017
01/16/19
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $91.99 69,457
12/12/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $97.32 70,337
12/12/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $97.55 69,897
11/26/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $92.88 70,777
11/26/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $92.66 71,217
10/15/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $85.97 72,097
10/15/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $86.50 71,657
09/19/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $87.25 72,537
09/19/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $87.13 72,977
08/16/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $95.23 73,417
08/16/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $93.93 73,857
07/16/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $94.91 74,297
07/16/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $96.53 74,737
06/12/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $98.71 75,617
06/12/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $97.18 75,177
05/25/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $95.34 76,057
05/24/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $94.26 76,497
05/08/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 4,100 $93.56 79,937
04/16/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $88.96 79,937
04/16/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $87.48 80,377
03/21/18
EVP/Chief Marketing Officer
Form 4 Open market or private sale of non-derivative or derivative security 440 $85.15 80,817

* Represents the number of non-derivative securities directly held. (I) Indicates that some (or all) of these shares are held indirectly.